Etihad Airways, in partnership with the Department of Culture and Tourism – Abu Dhabi (DCT Abu Dhabi), has introduced the innovative Abu Dhabi Pass, offering visitors comprehensive access to the city’s attractions and services at no additional cost.
What’s Included in the Abu Dhabi Pass?
The digital pass provides visitors with:
- A tourist SIM card loaded with 10GB of data
- Unlimited access to public bus transportation
- 24-hour unlimited access to hop-on-hop-off tourist buses
- 15% discount at Qasr Al Watan and Louvre Abu Dhabi
- Special rates for Yas Island attractions
- Deals at more than 200 restaurants across Abu Dhabi
- Discounts on desert safaris and city tours
Easy Digital Access
Etihad passengers receive their Abu Dhabi Pass through a simple email link, requiring:
- No additional apps
- No extra costs
- No complex registration process
Yas Island Entertainment Benefits
Pass holders gain special access to Abu Dhabi’s premier entertainment destinations:
- Ferrari World
- Warner Bros. World
- SeaWorld Yas Island
- Yas Waterworld
Impressive Growth in Stopover Tourism
The initiative builds on Etihad’s successful stopover programme:
- 85,000 international visitors in 2024 (up from 12,000 in 2023)
- Projected 130,000+ stopover guests in 2025
- 50% year-on-year increase expected
- Complimentary hotel stays up to two nights available
Supporting Abu Dhabi’s Tourism Vision 2030
The Abu Dhabi Pass aligns with the emirate’s ambitious tourism goals:
- Target: 39.3 million visitors
- Creating 178,000 new tourism jobs
- Contributing AED90 billion (£24.5 billion) to GDP
- Enhanced visitor experiences
- Improved city connectivity
Strategic Tourism Partnership
DCT Abu Dhabi and Etihad Airways launched the pass at ITB Berlin, demonstrating their commitment to positioning Abu Dhabi as a premier global destination. The partnership focuses on streamlining visitor experiences and showcasing the emirate’s diverse attractions.
What This Means for Visitors
The Abu Dhabi Pass transforms the traditional tourist experience by combining connectivity, transportation, and attraction discounts in one digital solution, making city exploration more convenient and cost-effective for international visitors.
Key Takeaway: The Abu Dhabi Pass represents a significant step forward in digital tourism innovation, offering visitors a comprehensive package of benefits that makes exploring the emirate more accessible and affordable than ever before.
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