Dubai’s leading toll gate operator Salik has announced a strategic partnership with insurance provider Liva, introducing streamlined vehicle insurance services for UAE drivers. The collaboration, which commenced in late November 2023, marks a significant advancement in Dubai’s digital transportation services.

Key Features of the Partnership

  • Digital insurance renewal notifications
  • Streamlined registration process
  • Direct access to Liva’s insurance portal
  • Quick policy renewal system
  • Dedicated customer support

Smart Notifications System

Salik will harness its extensive database to send timely alerts to drivers about:

  • Insurance coverage expiration dates
  • Vehicle registration renewal deadlines
  • Direct links to Liva’s digital renewal portal

Simplified Insurance Process

The new system allows drivers to complete their motor insurance renewal through a straightforward digital process. Liva’s dedicated platform offers:

  • Instant access to insurance solutions
  • Quick claims processing
  • Expert support throughout the process
  • Simplified documentation requirements

Business Growth Strategy

Ibrahim Haddad
Ibrahim Haddad

Ibrahim Haddad, CEO of Salik Company, shared insights about the initiative:

“This partnership combines Salik’s advanced technology with Liva’s insurance expertise to provide convenient vehicle insurance renewals across the UAE. While toll collection remains our primary focus, we’re expanding our mobility-related technology solutions.”

Expanding Services

The collaboration supports Salik’s market expansion strategy by:

  • Introducing value-added services
  • Enhancing revenue streams
  • Setting new digital insurance service standards
  • Monitoring performance metrics
  • Improving customer satisfaction

Future Development

Martin Ruegg
Martin Ruegg

Martin Ruegg, CEO of Liva Group, emphasised their commitment to service excellence: “Our dedicated digital platform will provide comprehensive insurance solutions to Salik customers, offering instant access to motor insurance services and simplified claims processing.”

Additional Information

As part of Salik’s expansion, two new toll gates became operational on November 24, bringing the total to 10 gates across Dubai. This development, combined with the new insurance services, demonstrates Salik’s commitment to enhancing Dubai’s transportation infrastructure.

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