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In a bold move that underscores its ambitious growth strategy, AD Ports Group continues to make waves in the maritime industry. The Abu Dhabi-based powerhouse is expanding its footprint in Egypt through its subsidiary Noatum, which has acquired a majority stake in Safina B.V., a prominent Egyptian maritime agency and cargo services provider.

Key Highlights:

• Noatum, an AD Ports Group company, acquires majority stake in Safina B.V.
• Deal expected to close in Q3-2024
• Expansion strengthens AD Ports Group’s presence in Egypt and the Mediterranean
• Safina to be rebranded as Noatum Maritime Egypt

Strategic Significance of the Acquisition

This acquisition marks a significant milestone in Noatum Maritime’s expansion across the Mediterranean region. It follows the recent opening of offices in Turkey, showcasing the company’s commitment to growth in this strategic area.

Terry Gidlow, CEO of Noatum Maritime, emphasized the strategic importance of the deal: “The move enhances our presence in key markets and enables us to strengthen our service offering across Egypt, the Middle East and North Africa, providing for greater flexibility and opportunities to meet our customers’ needs.”

Safina B.V.: A Strong Addition to the Portfolio

Safina brings valuable assets and capabilities to the AD Ports Group family:

• Six office locations, including headquarters in Cairo
• Agency services across 15 Egyptian ports
• Liner and tramp agency services
• Transit services through the Suez Canal
• Substantial market share in both Mediterranean and Red Sea Egyptian Ports

The acquisition positions Noatum to access new customers from diverse industries while strengthening its local presence in Egypt.

AD Ports Group’s Expanding Presence in Egypt

This latest move aligns seamlessly with AD Ports Group’s broader strategy in Egypt. The group has already secured significant concession agreements for managing and operating cruise and Ro-Ro terminals at key Egyptian ports:

• Safaga
• Hurghada
• Sharm El Sheikh
• Sokhna

Beyond Egypt: AD Ports Group’s Global Ambitions

The Safina acquisition is just one piece of AD Ports Group’s expansive global strategy. Recently, the group completed the acquisition of a 60% stake in the Tbilisi Dry Port in Georgia. This rail-linked logistics hub, set to be operational in October 2024, will play a crucial role in connecting Asia and Europe via the Middle Trade Corridor.

The Tbilisi Dry Port acquisition strengthens AD Ports Group’s position in linking manufacturing centers in Western Asia to consumer markets in Eastern Europe. This network spans multiple countries:

• Kazakhstan
• Azerbaijan
• Armenia
• Georgia
• Turkey

Looking Ahead: AD Ports Group’s Momentum

After reporting a significant revenue surge in the first half of 2024, AD Ports Group shows no signs of slowing down. The company’s strategic acquisitions and expansions demonstrate its commitment to becoming a global leader in maritime logistics and trade facilitation.

As the Safina deal moves towards closure in Q3-2024 and the Tbilisi Dry Port becomes operational, industry watchers will be keen to see how these strategic moves impact AD Ports Group’s performance and market position in the coming years.

The rebranding of Safina to Noatum Maritime Egypt signals a new chapter for both companies, promising enhanced services and broader reach in the crucial Egyptian and Mediterranean markets.

For businesses operating in the region or considering expansion, these developments highlight the dynamic nature of the maritime logistics sector and the opportunities arising from strategic partnerships and acquisitions.

Stay tuned for more updates as AD Ports Group continues its impressive trajectory of growth and innovation in the global maritime industry.