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Riyadh Air CEO Tony Douglas has unveiled the airline’s sleek new cabin crew uniforms, designed to exude luxury, sophistication, and national pride. The bespoke attire, crafted by Saudi fashion designer Mohammed Ashi, pays tribute to Saudi Arabia’s breathtaking lavender fields and showcases the airline’s commitment to redefining air travel.

A Symphony of Amethyst
The “Dark Amethyst” uniforms for men and “Electric Amethyst” for women are scheduled to debut early next year. According to Douglas, the distinct amethyst shades are inspired by Saudi Arabia’s stunning lavender fields and are rooted in Riyadh Air’s primary color. Ashi skillfully incorporated elements of the airline’s brand identity, including the iconic canopy twist and modern lines from the Riyadh Air logo.

Elevating the Air Travel Experience
Douglas emphasized that the uniforms are not just stylish attire, but a symbol of the airline’s dedication to luxury and unparalleled service. By partnering with Ashi, Riyadh Air demonstrates its commitment to quality and innovation, setting new standards for air travel. The uniforms are a crucial aspect of the airline’s vision to revolutionize the industry through premium aviation experiences for both guests and team members.

A Vision for the Future
With its first commercial flight scheduled for 2025, Riyadh Air aims to operate flights to over 100 destinations by 2030. The new uniforms represent a significant milestone in the airline’s journey to redefine air travel through innovation, luxury, and exceptional service.