JobXDubai

The recent record-breaking rains in the UAE have not only caused destruction but have also exposed the gaps in the country’s auto sector. A recent survey by NIQ-GfK reveals that a staggering 66% of car owners did not receive any communication from their respective dealership stores after the floods.

The survey, conducted in Dubai, Abu Dhabi, Sharjah, and other Northern emirates, highlights the inadequate response of dealerships in the wake of the floods. The lack of communication has left many car owners feeling frustrated and disappointed.

The survey also found that 64% of owners whose cars were stuck in water logging on roads or parking lots are willing to repair their vehicles for now and consider buying a new car in the future. Only 22% of car owners are planning to buy a new car immediately after assessing the damage to their vehicles.

The floods have had a significant impact on the auto sector, with thousands of cars stuck in water logging. The survey reveals that 32% of car owners reported that their vehicles were stuck due to water logging on roads or in parking lots.

The results of the survey are a wake-up call for dealerships to revamp their communication strategies and prioritize customer satisfaction. As the auto sector recovers from the floods, it’s essential for dealerships to learn from this experience and strive to provide better customer support.

In the aftermath of the floods, car owners are seeking more than just basic support from dealerships. They expect transparency, empathy, and prompt communication. Dealerships that fail to meet these expectations may lose customer loyalty and ultimately, revenue.